Top 5 Best Life Insurance Companies in Manitoba

Learn more about the five best life insurance companies available to Canadians in Manitoba.

9 Minute read
Originally published: March 11, 2024

Top 5 Best Life Insurance Companies in Manitoba [Logo]

Learn more about the five best life insurance companies available to Canadians in Manitoba.

9 Minute read
Originally published: March 11, 2024

Top 5 Best Life Insurance Companies in Manitoba [Logo]

Selecting a life insurance provider in Manitoba can be challenging due to the numerous popular and well-established providers available. Taking into account various factors such as financial stability, range of insurance products, and premium costs, we’ve determined the five best life insurance companies in Manitoba. Keep reading to discover what options are available for you and your family.

For the best providers elsewhere in Canada, check out our guide to the best life insurance providers in Ontario, British Columbia, and Alberta.

What to consider when choosing a provider

When selecting a life insurance provider, it’s crucial to consider your coverage requirements to find an insurance provider that offers plans that align with your financial goals and budget. Your coverage needs include options such as the length of coverage, with a choice between permanent life insurance which covers you permanently for the rest of your life, or term life insurance which covers you for a set term typically 10, 20, or 30 years. You should also consider the amount of coverage you will need and the frequency and cost of premiums that fit within your family’s budget.

Here is a quick overview of the best life insurance companies in Manitoba and their pros and cons:

Best Life Insurance Companies in Manitoba Pros and Cons

Canada Life Assurance Company

Canada Life Assurance Company, also known as Canada Life, is a Canadian financial services company that has been offering financial solutions to Canadians for over 175 years. Founded in Winnipeg, Manitoba, Canada Life offers a wide variety of policies that offer flexibility to policyholders and is an affordable option with great value. This provider is one of Manitoba’s best life insurance companies thanks to its competitive pricing, variety of policy options, and financial strength as an insurer.

Canada Life Review Banner

Canada Life Pros and Cons

  • Competitive pricing on life insurance policies

  •  Multiple rider options are available for both joint and single life insurance policies

  • Variety of term life insurance lengths provided

  • No availability of online life insurance quotes

  • Permanent life insurance plans can be more complex

Canada Life Insurance Products

Canada Life provides a wide range of life insurance policies that offer extensive coverage at competitive prices. This includes permanent life insurance options such as universal life and participating whole life insurance plans, as well as term life insurance, critical illness and disability insurance, health and dental insurance, and creditors insurance. With its diverse array of insurance solutions, Canada Life helps customers in Manitoba discover a plan that aligns with their financial objectives and preferences as policyholders.

Canada Life Pricing

If you are interested in Canada Life Assurance Company, check out this helpful guide that outlines the monthly rates of Canada Life term life insurance based on a 10-year term with $500,000 of coverage for male and female smokers and non-smokers:

Canada Life Monthly Insurance Rates 2024

Royal Bank of Canada (RBC)

Known for its competitive term rates and efficient services, RBC is a reliable choice for Canadians seeking financial security through life insurance. With a history of providing financial services to Canadians that spans over 160 years, RBC Insurance offers a wide range of policies that provide flexibility to policyholders, making it an affordable option with great value. As one of the top life insurance companies in Manitoba, RBC Insurance stands out for its affordable premiums, high limit for maximum coverage, and strong financial strength.

RBC Review Banner

RBC Pros and Cons

  • Term lengths offer exceptional flexibility

  • Premium costs are affordable

  • The maximum coverage limit is significantly high

  • Smokers may face higher rates compared to competitors

  • Exclusive to Canadian citizens and permanent residents

RBC Insurance Products

RBC provides a range of life insurance products catering to the various needs of Canadians. This insurer offers term life insurance through two policies, simplified issue term life insurance and standard term life insurance. Both policies allow customers to choose a custom term length between 10-40 years. For permanent life insurance, options include term 100 life insurance, universal life insurance, whole life insurance, as well as guaranteed issue life insurance. In addition, RBC offers personal accident insurance for customers with high-risk occupations and a wide variety of other insurance solutions including home insurance, auto insurance, critical illness and disability insurance, travel insurance, and more. The wide variety of affordable insurance options RBC offers allows Canadians to choose insurance solutions that best suit their needs and cover a variety of insurance needs through the same provider.

RBC Pricing

If you are interested in life insurance through the Royal Bank of Canada (RBC), check out this helpful guide that outlines the monthly rates of RBC term life insurance based on a 10-year term with $500,000 of coverage for male and female smokers and non-smokers:

RBC Life Monthly Insurance Rates 2024

Industrial Alliance (iA) Financial Group

The Industrial Alliance Financial Group, also known as iA, is a big name in the world of insurance and wealth management in Canada. They serve over 4 million clients across the country and have a strong presence in the life insurance industry. People appreciate iA for its easy application process and the flexibility of its life insurance policies. In Manitoba, iA is a popular choice for those looking for life insurance due to its financial stability, wide-ranging coverage, and great reputation nationwide.

iA Review Banner. Financial strength rating A+. Protect Your Wealth Score 4 out of 5 stars.

iA Financial Pros and Cons

  • Provides flexibility and customizable choices for life insurance plans

  • Presents both level and decreasing term coverage options

  • Simplifies the application process for customers

  • Premium rates are higher compared to similar insurance providers

  • Accessing policy information online can be challenging

iA Financial Insurance Products

iA life insurance provides a variety of options, including both term and permanent life insurance. They offer term life insurance plans with term lengths of 15, 20, or 25 years. They also have a flexible “pick a term” option for young families where policyholders can choose a term length ranging from 10 to 40 years, allowing coverage to align with other financial commitments. In addition to term insurance, iA offers a broad spectrum of permanent life insurance choices, encompassing participating whole life and universal life insurance options, alongside specialized coverage such as critical illness and disability insurance. With its extensive range of policies and flexibility, iA stands out as a top provider of life insurance in Manitoba.

iA Financial Pricing

If you are interested in Industrial Alliance Financial Group, check out this helpful guide that outlines the monthly rates of iA term life insurance based on a 10-year term with $500,000 of coverage for male and female smokers and non-smokers:

iA Monthly Insurance Rates 2024

Bank of Montreal (BMO)

The Bank of Montreal, commonly referred to as BMO, stands as one of Canada’s oldest financial institutions and a trusted provider of life insurance nationwide. Renowned for its competitive pricing and diverse range of term periods, BMO is a go-to option for individuals seeking life insurance. For those in Manitoba seeking affordable life insurance from a well-established provider, BMO insurance is a trusted choice.

Review Banner BMO, A grade financial strength rating, 2 stars

BMO Pros and Cons

  • Offers a wide array of term lengths for term life insurance

  • Excellent affordability when compared to similar insurers

  • Provides easily accessible customer support solutions

  • Limited selection of life insurance policies

  • Medical exams are required with no guaranteed issue life insurance availability

  • Involves lengthy wait times for policy issuance, rewrites, and modifications

BMO Insurance Products

While BMO stands as an affordable choice for Canadians in Manitoba, its range of policy options is comparatively limited. This provider offers only one term insurance option, covering a range from $100,000 to $5 million and requiring a medical examination. However, this term insurance does provide a diverse selection of term lengths, including 10, 15, 20, 25, or 30 years, with the added benefit of policy renewal or conversion to permanent life insurance. For those seeking permanent life insurance, BMO presents options such as universal life insurance, whole life insurance, and term 100 insurance. Despite the narrower scope of policy choices, BMO’s life insurance policies are popular thanks to their flexibility and affordability.

BMO Pricing

If you are interested in life insurance through the Bank of Montreal, check out this helpful guide that outlines the monthly rates of BMO term life insurance based on a 10-year term with $500,000 of coverage for male and female smokers and non-smokers:

BMO Monthly Insurance Rates 2024

Canada Protection Plan (CPP)

Canada Protection Plan (CPP) is recognized as a leading Canadian life insurance provider, known for its guaranteed and simplified issue life insurance policies. CPP’s extensive range of life insurance plans, customized for individuals facing challenges in obtaining coverage due to pre-existing conditions like mental health disorders, heart conditions, or cancer makes it a popular choice for many Canadians. For residents of Maniotba seeking a life insurance provider offering no medical life insurance, CPP is one of the top choices available.

CPP Review Banner

CPP Pros and Cons

  • Quick and straightforward application process

  • Approval times are very fast

  • Minimal or no medical inquiries required

  • Plans can be more costly

  • Limited availability of traditionally underwritten policies

CPP Insurance Products

Canada Protection Plan stands out as one of the few insurance providers focusing on insuring individuals who are traditionally hard to insure. Clients presenting higher risk factors to insurers, such as those with pre-existing conditions or engaging in hazardous occupations, can secure insurance through CPP without the need for medical exams and with minimal or no medical inquiries necessary for qualification. CPP provides both term and permanent life insurance plans, with coverage amounts varying across different plans. Additionally, CPP offers critical illness insurance, concentrating on diagnoses related to cardiac and cancer conditions.

CPP Pricing

If you are interested in Canada Protection Plan, check out this helpful guide that outlines the monthly rates of CPP term life insurance based on a 10-year term with $500,000 of coverage for male and female smokers and non-smokers:

CPP Monthly Insurance Rates 2024

Frequently Asked Questions (FAQs) about Life Insurance in Manitoba

While life insurance can be costly it comes with many advantages. Life insurance serves as a safety net ensuring financial security for dependents such as family or business partners in the event of your passing, ensuring they’re not left financially vulnerable without your income. Permanent life insurance policies additionally provide investment opportunities for policyholders interested in wealth growth. If you’re uncertain if life insurance is beneficial for your unique circumstances, check out this helpful guide that outlines if life insurance is worth it for Canadians.

Life insurance companies differ in their offerings and specialties. For instance, BMO is a favorable choice for those prioritizing affordability, while companies like iA provide extensive options and flexibility with higher standard premiums. When selecting a life insurance company, it’s crucial to weigh factors such as reliability, financial stability, coverage options, and how they align with your financial objectives. If you’re unsure about determining your life insurance coverage needs, here is a guide on how to determine your life insurance needs based on your age and life stage.

With so many life insurance companies to choose from throughout Canada, no one provider is the perfect choice for everyone. Whether you are looking for life insurance in Manitoba, Alberta, British Columbia, Ontario, or elsewhere in Canada, the ideal choice for you hinges on the specific type of insurance and the amount of coverage you require.

That being said, there are several reputable and widely recognized providers that many Canadians choose from. If you would like more information on the best life insurance company for you, you can always contact a licensed insurance broker who can outline your options and work with you to find the perfect plan for you and your financial needs, at no cost to you.

Finding the right life insurance for you

Determining the most suitable life insurance provider for you hinges on various factors such as your financial objectives, budget, health condition, coverage requirements, and other considerations. With numerous excellent options accessible in Manitoba, pinpointing the ideal provider can be challenging. However, consulting with a knowledgeable life insurance advisor can help you navigate through these choices and identify the plans and providers that align best with your specific circumstances.

At Protect Your Wealth, we work with and compare policies and quotes from the top life insurance companies in Canada to create the best solution for you and your financial needs. We’ve been providing expert life insurance solutions to our clients since 2007, including no medical life insurance, term life insurance, and permanent life insurance, to help you find the plan that gives you the protection you need.

You can contact Protect Your Wealth online or call us at 1-877-654-6119 to talk to an advisor today! We’re proudly based out of Hamilton,  and service clients anywhere in Manitoba, Ontario, Alberta, and British Columbia; including areas such as Winnipeg, Guelph, St. Albert, and Surrey.

Discover your options by talking to an expert advisor today!

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